What is the Concierge Service?
If your plan includes the Concierge Service, the following terms also apply to you, for the full validation of one single product.
The Concierge Service helps you achieve your validation goals faster and more efficiently by offering the services of an expert validation team to support you in:
Identifying your potential customers and their needs
Finding the market fit of your product
Building a community of loyal supporters in the early stage
Analyzing the willingness to pay off your potential customers
How much support do I get via the Concierge Service?
The Concierge Service includes the dedicated support of a validation team, including:
A Project Manager
An Ads Specialist
A Conversion Copywriter
A Conversion Designer
A Business Development Specialist
A Community Building Professional
What activities are included in the Concierge Service?
The Concierge Service team works together to deliver the following for your Prelaunch.com validation:
Product Research
Competitor Research
Customer Research
Product Page building for your product on the Prelaunch.com platform
Conversion Copywriting for the Product Page
Conversion Design of the Product Page
Ad Media Creation for your product
Sales Copywriting for ads on Meta (Facebook and Instagram)
Visual Design (images and videos) for ads on Meta (Facebook and Instagram)
Media Buying (Advertising)
Ads setup and management on Meta (Facebook and Instagram)
Ads optimization on Meta (Facebook and Instagram)
Advertising directions testing
Ads attribution, tracking, and reporting
Note: The ads budget is covered by the Client
Up to 3 variations of landing page creation and testing
Includes the above Research, Product Page building, Ad Media Creation, and Media Buying for each variation
Surveying your audience
Survey research and strategy
Survey creation and setup on Prelaunch.com
Survey response analysis
Product recommendations based on the survey results
Community Launch Setup on the Prelaunch.com platform
Space setup for your product community
Community onboarding and activation
LIVE event set up so you can present your product to your community
Focus Group setup
Note: In order to start this, your campaign must meet the minimum Prelaunch Community requirement of 500 subscribers
Final and daily reporting
Survey results
Targeting groups insights
Ads spending and performance results
Advertising insights and best-performing ad creative selection
Concept and price validation results
Email leads
Interests, Geographic and Demographic insights
How long does the validation take to start?
Once your payment has been received, our team of project managers will be in touch with you. They’ll onboard you into the Prelaunch.com platform, explaining how it works. And they’ll also spend time learning about your product and goals.
Working with a team of copywriters, designers, and advertisers, the Concierge Service team will put together your product page, surveys, ads, and other relevant materials. The team will check back often, to make sure everything is in line with your vision.
Within 2 weeks of your initial payment, your project will be live and open to subscriptions and reservations.
Does Prelaunch.com handle my email marketing?
While visitors who subscribe to or reserve your product receive confirmation emails, extra email marketing services are not included in the standard validation. At any point in time, you can export your list of subscribers and upload them to your favorite email-sending tool. If you would like help with email marketing, check out our Concierge Service.